Tuesday 21 January 2014

Magazine Title Analysis -

NME -
The New Musical Express (better known as the NME) is an Indie and pop music magazine in the United Kingdom. It has been published every week since March 1952. It was the first British magazine to include a singles chart.
The font used is extremely simple and does exactly what it needs to do - shows the readers what the title of the magazine is in a visually clear way.  The vivid red adds to the trademark title and is used to make the logo stand out on the page. The red is usually placed on either a black or white background and so is able to stand out more than most of the other aspects on the page. Another brilliant aspect of the NME logo is the fact that no matter what colour it is printed in, the logo is still immediately recognisable, and so does not rely, solely on its colour. 


Billboard -

Billboard is an American magazine that lists the top albums and singles of the week. It is most famous for the Billboard charts.
Billboard was started on November 1, 1894 in Cincinnati by William H. Donaldson and James Hennegan. It was called Billboard Advertising.
The billboard logo is yet another simplistic magazine title. Its simple font and use of primary colours gives the title a youthful persona. The billboard logo is usually a stand out aspect of the magazine cover, due to its uniqueness. This logo is completely different from any other magazine title and therefore is instantly recognisable. This uniqueness is what attracts a large amount of people to it, as it is unlike any other magazine title on the market.


Fader -

Fader is a New York-based music publication launched in 1998 by Rob Stone and Jon Cohen. The Fader is credited with giving exposure to top artists months ahead of mainstream recognition, a prime example is The Strokes.
The fader logo is once again simple and recognisable, but unlike any other, it uses a certain technique which allows it to be instantly recognised even when the entire word can not be shown. The 'F' is the aspect which stands out the most. It is placed inside a box and so can be highlighted in whatever colour the designer wants, this allows the logo to stand out or blend in with the existing colours on the page. The text which is used is once again clear and simple to read, it is also nicely spaced out, making it clearer once more.


Q -

Q is a popular music magazine published monthly in the United Kingdom.
Q magazine has an extensive review section, featuring: new releases (music), reissues (music), music compilations, film and live concert reviews, as well as radio and television reviews. It uses a star-rating system from one to five stars.
The Q logo is arguably the simplest magazine title on the market as it is literally only one letter. However, the fact that the title is short and snappy makes it extremely recogniseable and of course easy to remember. The title itself is extremely similar the the NME, as it features white lettering on a vivid red background. Similarly to the NME, the Q stands out extremely well and is crystal clear for the reader to see.



Rolling stone -
Rolling Stone is a magazine published every two weeks that focuses on politics and popular culture. In 1967, Rolling Stone was founded in San Francisco, California, by Jann Wenner. The rolling stone logo is extremely recogniseable due to its unique font. Unlike many other magazine titles, the rolling stone font has an artistic flare added to it, in order for it to stand out, not just on the page, but on the shelf. Like many other magazine titles, the colour used for the rolling stone title is red. Another unique aspect of the rolling stone title is the graffiti style shadow which surrounds certain parts of each letter. This technique allows the text to appear in 3D, this also helps the title stand out on the page.


Tips i have picked up -

By analysing these particular magazine titles i have picked up many useful tips which i will use when designing my magazine title. The tips i have learn are -

- Use a simple font which is clear and easy for the audience to read. (can use a slightly artistic font to make the title even more recogniseable)

- Make the title an iconic logo, so that it can become recogniseable and simple to spot.

- Use at least one vivid colour to highlight the importance of the title, this will make it stand out on the page.

- Possibly use a particular shape within the logo


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